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The WHAT and the WHO

The WHAT


Many times a business or individual has the right product, service, or idea for their respective market but they just don't have the right thing to say about it. 

Marketing is the act (or art?) of attracting people to your particular product or service. It's not enough that you have what they need or are looking for. You must describe it and present it in such a way that it compels your potential client to choose to do business with you instead of your competition.

RPM employs effective use of S.E.O (Search Engine Optimization) in every service or product we offer: in our website design and development, our writing services, and in our promotions endeavors. Use of SEO, quality writing, and regularly scheduled updates to your website coupled with continued social media management are just some of the techniques which bring about optimal results. 


The WHO


One of the best and most effective ways to win-over customers is to present your ideas, products, or services in a way which they can relate to you directly. A lot of the decisions we make in our daily dealings are tied to our emotions. If you own a small business in the food industry, for instance, (an industry which is saturated almost everywhere you go) you either have to have a very unique and highly appealing product, or you absolutely must have a compelling story to tell. 


That's where we come in. For clients who opt for our extended writing services we get to know them intimately; know their story. Where did you come from? What made you go into the food industry? What struggles and challenges have you faced in order to make your dream of owning your own eatery a reality? These and many other questions must be answered in order for our writers to develop the narrative that will motivate potential customers not only to read but to choose your product or service the next time they are in the market, because they will feel like they know you on a personal level. That is the power of story telling. That is the power of RPM's marketing services. 

Rave Promotions & Marketing (R.P.M.) Accelerate your career or small business.

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Other Marketing Services

Consultations/Services in:

Marketing Campaign  Creation or Readjustment

Website Development

Website Reconstruction/Redesign

Photographic Services

Blog writing ideas and best practices

Branding - business, product, service, or idea

Writing Services

Website copy


Email Newsletter writing


Blog ghost writing


Flyers


Print ads


Broadcast:


Short video or audio script for websites


Longer scripts for web or DVD


Telemarketing Scripts


Taglines or slogans


Copy critiques


Copyediting


Consulting (Non-writing activities including
recommendations, strategizing, coordination)